HomeMy WebLinkAboutVII (D) City Logo Options Agenda 8-21-2001
Item VII D
'TENTER OP GOOD LIVING-PRIDE OP WEST ORANGE" MAYOR•COMMISSIONER
O\ Ocoee S. SCOTT VANDERGRIFT
� �o CITY OF OCOEE COMMISSIONERS
DANNY HOWELL
Q 150 N. LAKEMIORE DRIVE
p SCOTT ANDERSON
OCOEF, 11012IDA 34761-2255 RUSTY JOHNSON
e- ,A:' (407)905-3100 NANCY J. PARKER
9 GOON`
Cliv MnNAGIiR
JIM GLEASON
Staff Report
Date: August 10, 2001
To: The Honorable Mayor and City Commissioners ��pp
From: Janet G. Shira, Community Relations/Projects Direct
Subject: New City Logo
A few months ago, the City Commission directed staff to work on coming up with a new,
updated city logo that more appropriately conveyed the city's image. Staff hired a
graphic artist to develop some new logo concepts that would incorporate several key
city attributes. The overall goal was to project a progressive image, more residential in
flavor, and with a focus on the natural environment. Specifically, staff asked the
consultant to incorporate Starke Lake, boating, residential buildings, and a butterfly in a
clean, modern logo. The different versions were also developed to incorporate an area
for departments to individualize the logo if so desired.
Brent Myrold from Metropolis, our consultant on the project, will present the City
Commission with some background on their approach to creating Ocoee's new logo
and how they arrived at the versions that will be presented to the Commission.
It is respectfully requested that the City Commission provide direction on how to
proceed. Any one of the logos can be altered if the Commission has some suggested
changes. Once the Commission decides on a final version, then Mr. Myrold will work
on the next phase which is adding color, showing recommended page layouts which
incorporate the new logo and associated masthead text, and recommended text fonts
that will work best the logo.
If you have any questions or would like to discuss this process further, please do not
hesitate to contact me.
cc: Jim Gleason, City Manager 1
Brent Myrold, Metropolis I
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