HomeMy WebLinkAboutVII(B) NW Sector Plan Scope of Services – Authorization for Staff to Negotiate Work Order Agenda 9-02-2003
Mayor ,S�e Centers Good LjItem VII B
v�� Commissioners
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S. Scott Vandergrift !!'Y Danny Howell, District 1
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Scott Anderson, District 2
City ManagerRusty Johnson, District 3
Jim Gleason `' Nancy J. Parker, District 4
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STAFF REPORT
DATE: August 22, 2003
TO: The Honorable Mayor and City Commissioners
FROM: Russ Wagner, AICP, Community Development Director /
SUBJECT: Northwest Sector Planning Study
ISSUE:
Should the Mayor and City Commissioners authorize staff to negotiate an amendment to the
Continuing Transportation Planning and Engineering Services contract with Renaissance
Planning Group to conduct a Northwest Ocoee Sector Plan for a budget not to exceed
$150,000?
BACKGROUND:
The City of Ocoee is facing increasing development pressures in its northwest area, which is
arguably the largest remaining part of the city where substantial growth can occur in the future.
Developments that have recently been approved or are in the pipeline include Westyn Bay,
ForestBrooke, Wines Property, Ocoee Crown Point PUD, Eagles Landing and Faraway Farms.
Formal requests and informal inquires have been made about changing the existing land use
pattern of primarily low-density residential development to allow more intense commercial and
residential development in the area. This reflects improvements in transportation access to the
area due to construction of the Western Expressway, the presence of newer upscale residential
subdivisions and large tracts of vacant or underutilized land.
The City undertook two market studies associated with the acquisition and master planning of
the former Coca-Cola property. The findings, which were specifically for that site, indicated the
area was suitable for limited, neighborhood-oriented commercial development, and that its
predominant market demand was lower density residential land uses. However, in recent
months, other developers have approached the City with suggestions that a greater demand
exists for more intensive residential and non-residential uses in the vicinity of the Western
Expressway interchange at West Road. Accordingly, there is a lack of credible information
about potential market demand in the area, and how that market may be affected by capital
investments.
The chief limitation on more intense development in the northwest area is a lack of utilities and
other infrastructure, particularly sanitary sewer. There would be considerable capital cost to the
City to extend and upgrade sewer facilities to serve anything but low-density development in the
area. Although this area is adjacent to Orange County's utilities service area, neither the County
nor the City has funds identified to extend infrastructure to serve the area. Additionally, if
City of Ocoee• 150 N Lakeshore Drive •Ocoee,Florida 34761
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The Honorable Mayor and City Commissioners
August 22,2003
Page 2 of 2
Orange County extends to the area, it would likely preclude the City from benefiting from
potential increases in property value. Furthermore, there is a growing, near-term need for traffic
capacity improvements to Ocoee-Apopka Road and other roadways in the northwest area, but
there are no funds identified for specific projects, leaving the City to negotiate in piecemeal
fashion with developers to obtain needed rights-of-way or construct minor improvements.
DISCUSSION:
The City can continue to respond on a case-by-case basis to rezoning and development
proposals in the northwest area, or it can take a strategic, long-term approach to determine the
appropriate land use and development scenario that best meets the City's needs. A sector plan
for the northwest area would provide a vision and financially feasible strategy for the area's
growth. The sector plan will take into consideration existing conditions and trends, and will
clarify the market demand for a study area that reaches from Franklin Street to the northern city
limits, and from just west of East Crown Point Road to east of Lakewood Avenue. Most
importantly, the sector plan would then undertake a market-based analysis of alternative land
use/growth scenarios to identify the best scenario from an economic and neighborhood
character perspective. One scenario will be a status quo alternative. A capital facilities plan to
address associated utility and transportation infrastructure needs will also be completed.
The sector plan will occur in a collaborative process with local property owners. Workshops will
be held early and during the study with major landowners, the Planning & Zoning Commission,
City Commission and the public to obtain input and reaction to the sector plan.
Specific work products of the sector plan will include:
• An analysis of market demand for northwest Ocoee
• A strategic vision or game plan for long-term growth and public facility/services needs
• An assessment of the impact of various growth scenarios on utility infrastructure, both
within and outside the primary study area (this would include upgrades to lift
stations/utility lines)
• A short-and long-term transportation improvement plan
• Definition of boundaries and definitions for the Interchange Impact Area per the City's
Comprehensive Plan
• A fiscal impact analysis demonstrating capital costs and revenue streams for the land
use alternatives and preferred scenario.
STAFF RECOMMENDATIONS:
Based upon the information discussed above, City staff's findings are that a sector plan for the
northwest area will provide needed clarity and guidance for development requests to the City.
The plan will assist staff and the City Commission, as well as the development community, with
information to evaluate development and infrastructure needs in the northwest area. This study
is eligible for funding outside of the general fund from Road Impact Fees and Utility Enterprise
Funds. As such, staff requests authorization from the Mayor and City Commissioners to
negotiate an amendment to the contract with Renaissance Planning Group to conduct a
Northwest Ocoee Sector Plan for a budget not to exceed $150,000.
Attachment: Draft Outline for the Northwest Sector Plan Scope of Services
O:\Staff Reports\2003\SR03075 CC.doc
RENAISSANCE PLANNING GROUP
CITY OF OCOEE
PROPOSED NORTHWEST SECTOR PLAN
Draft Scope of Services
August 22, 2003
INTRODUCTION
Northwest Ocoee is facing pressure to change the existing land use pattern of primarily low-
density residential development to allow additional non-residential uses and more intense
development in the area. The pressure reflects improvements in transportation access in the area,
the presence of newer upscale residential subdivisions and large tracts of vacant or underutilized
land. The City's Comprehensive Plan recognizes those pressures with the objective of
designating an Interchange Impact Area to guide future development. However, a lack of sewer
facilities, a constrained transportation network and an unknown level of market demand raise
questions about the economic feasibility of changing the development intensity in this area.
The purpose of the Northwest Sector Plan is to prepare a market-based assessment of alternative
land use scenarios to defme a vision for the area that is economically viable. A primary objective
is to work in partnership with landowners in the area to determine the financial feasibility and
potential funding sources to provide public facilities sufficient to support a level of development
intensity. The primary study area is generally Primar Stud Area
bounded by the SR 429/Western Expressway to the
north, Silver Star Road to the south, East Crown i.• . .• ..
Point Road to the west, and Lakewood Avenue to
the east. The transportation analysis will reflect
impacts resulting from regional and local demand
within the study area. The figure at right shows the
primary study area. West R ',
gattia..),w.Rd
The preparation of the Northwest Ocoee Sector Plan ; f �«Cross Rd
would satisfy policies in the city's adopted
Comprehensive Plan to defme and establish an
Interchange Impact Area to guide growth that best W��
fits the character of the area. This project will result 1 8
in definition of a boundary, future land use and a
public facility/service needs for the Interchange a "Palm Dr
Impact Area. The benefit of completing this study is W /4",,
to provide a degree of development certainty for
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landowners, and an expectation of required public �1
facilities and services that would need to support
any change in development intensity.
Upon approval by the Ocoee City Commission, a refined scope of services and cost estimate will
be developed in consultation with city staff. Renaissance Planning Group, the city's continuing
planning services consultant, would perform the scope of services, with support by Real Estate
Research Consultants for the market assessment and financial tasks, and by DRMP, Inc., for
assistance with utilities and civil engineering tasks.
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RENAISSANCE PLANNING GROUP
SCOPE OF SERVICES
Task 1—Data Collection,Inventory and Analysis of Conditions
This task entails an inventory and review of existing and future land uses, public facilities and
services (including police, fire, parks/recreation, sewer and water), traffic characteristics, aerial
photographs and environmental features in the study area. A contact list of landowners in the
area will be created for use during the study. Much of the data needed for the study is readily
available or has been collected through other efforts, but will be organized and summarized to
ensure efficient completion of subsequent study tasks. One new step will be to review and update
the 2025 socioeconomic data developed by MetroPlan for use in the modeling task.
Task 2—Market Assessment
An assessment of anticipated market demand in the Northwest area is needed to determine the
potential feasibility for various types of land uses. Previous market studies that have been
undertaken for the former Coca-Cola property will be used as a basis for this task. The issues to
be addressed relate to the City's expectations about the probable nature of uses demanded in the
study area over a foreseeable planning horizon that may be defined as near term(1-5 years)mid-
term (5-10 years), and longer term (10+ years). Socioeconomic data projections through 2025
will be considered in this analysis.
This task would evaluate the general type of use(s) or user(s) likely to locate here,the threshold
space requirements for these, and their timing. In this context, general is construed to mean
office, retail, residential or other land use categories suited to the level of data that can be
generated at the city and regional level.
The research will rely on general growth conditions, demographic data, patterns of observed
development, and typical requirements for users. Specific tasks include:
• Define the market area for the analysis;
• Review prior work that relates to this effort;
• Identify socioeconomic trends that have a bearing on the possible uses that are envisioned
in the study area;
• Identify threshold levels of demand for these uses based on past and reasonably
foreseeable trends within the time context noted;
• Inventory available properties where development might occur in the study area;
• Identify physical or regulatory issues influencing possible development;
• Identify competitive or comparable concentrations of development that might have a
bearing on concepts envisioned in the study area, and
• Document findings in a memorandum.
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RENAISSANCE PLANNING GROUP
Task 3—Develop Alternative Land Use Scenarios
Based on the findings from the market assessment and a workshop with major landowners in the
study area, this task will define up to three alternative land use scenarios that convey different
levels of development intensity. The scenarios likely to be evaluated include:
• Low intensity—primarily low density residential with limited neighborhood commercial
development, such as planned for the former Coca-Cola property;
• Medium intensity — a moderate increase in the amount of commercial, industrial and/or
multi-family land uses anticipated in the area, and
• High intensity—a conversion of existing vacant low-density residential lands near the SR
429 interchange to a combination of mostly commercial, industrial and multi-family
residential development.
Each of the scenarios will entail a conceptual future land use map and perspective
drawings/illustrations to depict the level of intensity and density associated with each alternative
for residential and non-residential land uses. Types of development comprising the alternatives
will be defined in terms of their socioeconomic characteristics and density/intensity, and
converted into Equivalent Residential Units to identify associated infrastructure/service needs.
Task 4—Evaluate and Recommend Preferred Land Use Scenario
In this task, each of the scenarios will be evaluated in terms of their costs and benefits. Facility
impacts and costs will focus primarily on needed transportation and sanitary sewer capacity, but
will consider other facilities and services as well. Benefits will consider level of service
improvements and revenue generated from various sources (impact fees, connection and service
fees, etc.) to pay for needed capacity and expansion of the City's tax base. Metroplan's new
regional traffic model will be refined to perform the transportation analysis in terms of the study
area roadway network characteristics and growth projections for the Ocoee JPA through 2025.
Each of the three scenarios will be evaluated for impacts on the capacity of existing sewer and
transportation system facilities, and a land use scenario will be recommended based on the
assessment of costs and potential revenues, consistent with anticipated market demand. The
analysis will entail development of an access management and improvement plan for area
roadways, including Ocoee-Apopka Road, extension of Wurst Road and consideration of needed
improvements or relocations to Pine Street and Palm Drive. A workshop will be held with the
public to present the results of the evaluation, and to refine the recommended alternative for
consideration by the City Commission.
Task 5—Prepare Capital Facilities Plan
A phased implementation plan will be developed for transportation, sewer, and other facilities
and services, as necessary, to support the recommended alternative. A financial plan that
considers potential revenue streams associated with the preferred land use scenario will be
developed to guide the implementation schedule.
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RENAISSANCE PLANNING GROUP
Task 6—Plan Adoption and Documentation
Results of the Northwest Ocoee Sector Plan will be presented to the Planning & Zoning
Commission and City Commission for consideration and adoption. The findings will be
documented in a report with maps suitable for distribution and reproduction. The report will
document boundaries and preliminary recommendations for a future special development plan
for the Interchange Impact Area to be adopted as an overlay district, per the Comprehensive
Plan. Following adoption of the Northwest Sector Plan by the Ocoee City Commission, the
consultant will assist staff with preparation of any necessary Comprehensive Plan text or map
amendments and/or Capital Improvement Program modifications.
PUBLIC INVOLVEMENT
The process will entail two workshops/discussion forums with major landowners in the study
area. The first workshop will occur upon completion of the market assessment task and at the
initiation of the development of alternatives task. This workshop will seek to obtain input and
guidance from property owners into the potential land use scenarios. The second public
workshop would be held following the evaluation of alternative land use scenarios to refine the
analysis and help select a preferred alternative.
A community workshop advertised to the general public will be held at the conclusion of Task 4,
in which the evaluation and recommendation of an alternative will be presented for comment and
refinement.
SCHEDULE
The Northwest Sector Plan will be completed within six months, with a target completion of
Spring 2004. A detailed schedule by task will be prepared before notice to proceed.
BUDGET
The estimated cost to prepare the study, including public workshops and preparation of
Comprehensive Plan amendment(s),will not exceed$150,000. A more detailed scope of services
and cost estimate by task may reduce that amount.
O:\Renaissance\Draft of Scope of Services.doc
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