HomeMy WebLinkAboutVII(E) Direction Re: Advertisement in the West Orange Chamber's Discover Magazine Agenda 06-15-2004
Item VII E
Mayorire center of Good L;t, � Commissioners
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S. Scott Vandergrift Danny Howell, District 1
Scott Anderson, District 2
Acting City Manager C Rusty Johnson, District 3
V. Gene Williford ) 106"- t, t � Nancy J. Parker, District 4
STAFF REPORT
TO: The Honorable Mayor and City Commissioners
FROM: Janet Shira, Assistant to the City Manager
DATE: June 3, 2004
RE: Advertisement in the West Orange Chamber's Discover Magazine
ISSUE
Should the City Commission purchase an advertisement in the West Orange Chamber's Discover
Magazine?
BACKGROUND/DISCUSSION
The West Orange Chamber is preparing its 2005 Community Profile and Membership Directory.
The ad rates are as follows:
• 1/8 page = $ 420.
• 1/4 page = $ 720.
• 1/2 page= $ 1,595.
• full page = $2,670.
All advertisements are full color. The cost of all ads includes a direct hyperlink to the City's
web site on the West Orange Chamber's community profile network. All advertisements must
be reserved by the end of June 2004. The magazine is slated for distribution in late December
2004 or early January 2005. The Chamber prints 5,000 copies.
The ad copy is up to the individual advertisers. If the Commission desires to place an ad, staff
would need direction on whether to develop an ad that would promote the City in general, or
something specific like the Founders' Day Festival.
RECOMMENDATION
Staff respectfully requests that the City Commission provide direction. There is $21,000
remaining in the Commission contingency fund.
Cc: Gene Williford, Acting City Manager
Wanda Horton, Finance Director
Gequita Cowan