HomeMy WebLinkAboutEmergency ItemAGENDA ITEM COVER SHEET
Meeting Date: September 15, 2015
Item #
Reviewed By.,
Contact Name: Jeff Hayes Department Director:
Contact Number: 407-905-3100 City Manager:
Subject: Extend City's Marketing Contract With BeatCreative Industry Marketing and waive the
purchasing code allowing them to exceed the amount of $25,000 through the end of fiscal year 2014-15
Background Summary:
The City of Ocoee used BeatCreative Industry Marketing for services marketing the Ocoee Lakeshore
Center, Founder's Day, and other marketing activities during this fiscal year (2014/2015). Recently,
BeatCreative and City staff received state wide recognition from the Florida Festival and Events
Association for its marketing and website design efforts for the 2014 Founders Day. The City has also
hosted several successful marketing events at the Lakeshore Center, most recently the "Let's Celebrate"
event in May of this year. In an effort to capitalize on the marketing momentum that has been generated
in 2015, city staff would like to continue utilizing the services of BeatCreative Industry Marketing with
whom staff has contracted to provide the marketing expertise for these community events as well as
finishing the activities for the current fiscal year associated with Founder's Day. The amount for the
marketing and web maintenance services has totaled $22,740 to date and will cost an additional $5,030
for the 2014-15 FY, totaling $27,770. Therefore, because the amount now exceeds the City Manager's
approval level, the Parks and Recreation Department is requesting the City Commission waive the bid
process and increase the current PO to include the $5, 030.
Issue:
Should the Mayor and City Commission waive the bid process and increase the current purchas order to
include the $5, 030 for marketing and web services associated with the Ocoee Founder's Day.
Recommendations:
Staff recommends that the Mayor and City Commission waive the bid process and increase the current
purchase order to include the $5, 030.for marketing and web services associated with the Ocoee
Founder's Day.
Attachment:
There is existing budget in the funds allocated for Founder's Day to cover the additional $5,030 through
the end of the current fiscal year.
Type of Item: (please mark with an x )
Public Hearing
For Cleric's Dept Use:
Ordinance First Reading
Consent Agenda
Ordinance Second Reading
Public Hearing
Resolution
Regular Agenda
X Commission Approval
Discussion & Direction
_ Original Document/Contract Attached for Execution by City Clerk
Reviewed by City Attorney
N/A
Reviewed by Finance Dept.
N/A
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